San Diego County schools have significantly increased financial aid applications through innovative campaigns like 'Race 2 Submit.' The FAFSA completion rate rose from 49% in 2019 to 65% in 2026. - Schools use incentives like free pies and cash prizes to encourage applications.
- Counselors track student progress using data dashboards and portals. - High-need students, including unhoused and undocumented, have seen major gains.
- The effort has led to more students receiving CalGrants and Pell Grants. These strategies are helping students overcome financial barriers and pursue higher education.