California Today

San Jose World Cup short-term rental demand mixed

07 June 2026 10:34

The World Cup is boosting short-term rental demand in the Bay Area, but the surge is uneven and softer than expected in some areas. - Bay Area demand up 10% for group play, 17.9% for round of 32 vs.

last year. - Downtown San Jose demand surges 29% for group stage; Oakland up 19.1%.

- Average nightly rates above $300; some markets exceed $1,000. - Long-term challenges like housing and traffic remain despite the temporary boost.

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