California Today

New Discount Retailer Coming To Sonoma

01 June 2026 09:50

Discount retail giant Ross Dress for Less is officially coming to Sonoma, taking over the former Rite-Aid site in Maxwell Village off Highway 12. The new store is set to celebrate its grand opening on July 18th, marking the chain's sixth location in Sonoma County.

- The store will occupy the former Rite-Aid space in Maxwell Village. - Corporate officials confirm a lease has been signed.

- Hiring is underway for hourly retail associates and salaried store managers. - Local business leaders praise the move as an economic boost and affordable shopping alternative.

The expansion comes amid high inflation as the parent company pursues aggressive nationwide growth.

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SonomaMaxwellbusinesseconomyretail